Brown Rudnick partner Mark Lubbock on key issues to consider when formulating an IP strategy.
All forms of intellectual property (IP), including patents, trademarks, designs and other forms (IP assets) are crucial to the success of spinouts. IP assets are important differentiators for a business and key drivers for investment. The legal means to prevent and deter others from exploiting the technology or brand of a spinout will help protect the business and give investors comfort that it will retain value and generate a return.
To achieve these aims the business would be wise to…
