Sales productivity software platform Ciara has won the backing of TUM-allied venture firm UVC Partners in a round that will support continued development of its software.
Germany-based sales productivity assistant developer Ciara has raised a seven-digit euro (€1m = $1.1m) sum in a round led by Unternehmertum Venture Capital (UVC) Partners, Gründerszene reported on Monday.
Angel investors Marcus Wolsdorf, Robert Haselsteiner, Christian Mangstl and Felix Haas also contributed to the round. UVC Partners is an early-stage VC firm affiliated to Technical University of Munich’s tech transfer arm, Unternehmertum.
The company reportedly received the capital in late January 2019 but only disclosed the investment this week.
Ciara has launched a software assistant for call centre sales representatives that offers features designed to improve their performance, such as automated guidance, playbooks and objection handling.
The platform informs the user of key points missed during conversation, with the aim of bolstering overall productivity and improving the structure of sales calls.
Ciara will put the capital into further development of its software, which it currently offers for free to drive customer acquisition.
Martin Heibel, managing director of Ciara, said: “We are convinced that productivity assistants are a radically new category of business software.
“Such assistants are all about making life for people in daily business situations much easier again. Instead of having to deal with dozens of tools, our customers want meaningfully automated solutions.”
